What are Different Company Risks?
- Allison Janney
- Jun 17, 2021
- 2 min read

Business does not have happy times always. They are prone to risks and losses. It is not easy to operate a company. Every sales financing, public, multinational companies have a threat. It is always better to have preventive control before starting a business.
What are the Major Risks that Companies Should be Aware of?
Market risk
Nobody can predict the market perfectly. Changing market conditions are uncertain. Market changes impact the profitability of a company. If companies fail to adapt to business conditions then they will face losses. Successful companies are those who stand out by delivers customer’s best. You just need to keep customer’s happy to prevent this risk.
Credit risk
There are many companies that run by extending credit to customers. Bad debtors are a huge risk to companies. It may not possible to get debts cleared from debtors. Every company must have a provision for backing the debt loss. Also, you must have sufficient cash flow to pay off the credit suppliers. This is a bigger risk for sales financing companies and private banks mostly.
Liquidity risk
The liquidity position of a company is equally important in the market. It is important to have liquid assets in hand. Not having sufficient liquid assets like cash can disrupt the functioning of a business. Proper cash flow management is crucial for the proper functioning of a business. This risk arises when there is a revenue shortage or companies have improper funds to meet the short-term obligations.
Operational risk
Risks stay within the company premises as well. Personnel problems, lawsuits, penalties, and disagreements can impose a threat to a company. Operational risk is within the company’s hands. Proper execution can ease the risk very well. However, risks liken business model risk may be out of a company’s reach,
Conclusion
Prevention is better than cure. It may not be possible to mitigate all risks. Being careful will help your business to a great extent. Every successful business knows how to fight a war.
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